Services

Développement de stratégie

Cosmetic Architects, will conduct strategic planning in response to the findings of the feasibility study and audits. To handle the possibilities and challenges highlighted, this process comprises formulating and putting into practice efficient tactics.L'accent sera mis sur l'élaboration d'un cadre stratégique complet pour guider les futures prises de décision et actions.

1

Branding

Plateforme de marque

2

Marketing Strategy

3

Business Development Strategy

4

E-commerce Strategy

Branding ou Plateforme de marque

This step defines how a company positions and differentiates its brand in the market to create a distinct identity and build strong connections with its target audience.

Stratégie marketing

This step offers a structured framework to plan, execute, and evaluate marketing efforts, aligning them with business objectives, enhancing customer understanding, and gaining a competitive edge.

We develop a comprehensive marketing plan that includes clearly defined objectives, actionable steps, target audiences, P&L management, and KPI’s.

Conduct a thorough analysis of the consumer market, taking into account consumer behavior, marketing opportunities, consumer profiles, purchasing power, and other relevant factors

Evaluate and determine the total potential market demand and growth potential for a specific product.   It involves analyzing various factors such as demographics, consumer preferences, purchasing power, and competitor analysis to estimate the size and calculate the estimatedpotential revenue.

determine appropriate pricing strategies for the brand’s products across various sales channels, including retail, wholesale, and e-commerce.

Communication and promotional activities to build awareness, and entice to buy, retain, and engage.

Business Development Strategy

This step’s goal is to drive growth, expand market presence, and increase the overall success of a business.

  1. Sales Channel Strategy: To create an effective strategy, we conduct a thorough assessment of the organization’s existing sales channels, market dynamics, target customers, and competitive landscape. This analysis forms the foundation for our collaborative approach, working closely with clients to design a customized sales channel strategy that aligns with their goals and maximizes revenue generation.
  2. Sales Forecasting: Sales forecasting plays a crucial role in various aspects of business planning and decision-making. It provides valuable insights for budgeting, resource allocation, production planning, inventory management, and setting sales targets. By accurately predicting sales, organizations can make strategic decisions, identify growth opportunities, and mitigate risks.

E-commerce Strategy

Our goal is to assist you in effectively engaging in online selling and maximizing your digital presence. We ensure your brand’s comprehensive online presence through website design, optimizing user experience, implementing marketing strategies, streamlining logistics, integrating secure payment systems, and providing exceptional customer support. By focusing on these key elements, we aim to drive online sales and foster sustainable growth for your business.

This step defines how a company positions and differentiates its brand in the market to create a distinct identity and build strong connections with its target audience.

  1. Brand Positioning
  2. Storytelling
  3. Visual & Graphic ID

This step offers a structured framework to plan, execute, and evaluate marketing efforts, aligning them with business objectives, enhancing customer understanding, and gaining a competitive edge.

We develop a comprehensive marketing plan that includes clearly defined objectives, actionable steps, target audiences, P&L management, and KPI’s.

  1. Target Market Identification & Analysis: conduct a thorough analysis of the consumer market, taking into account consumer behavior, marketing opportunities, consumer profiles, purchasing power, and other relevant factors
  2. Market Size Assessment: evaluate and determine the total potential market demand and growth potential for a specific product.   It involves analyzing various factors such as demographics, consumer preferences, purchasing power, and competitor analysis to estimate the size and calculate the estimatedpotential revenue.
  3. Pricing strategy: determine appropriate pricing strategies for the brand’s products across various sales channels, including retail, wholesale, and e-commerce.
  4. Activation Strategy: propose communication and promotional activities to build awareness, and entice to buy, retain, and engage.

This step’s goal is to drive growth, expand market presence, and increase the overall success of a business.

 

  1. Sales Channel Strategy: To create an effective strategy, we conduct a thorough assessment of the organization’s existing sales channels, market dynamics, target customers, and competitive landscape. This analysis forms the foundation for our collaborative approach, working closely with clients to design a customized sales channel strategy that aligns with their goals and maximizes revenue generation.
  2. Sales Forecasting: Sales forecasting plays a crucial role in various aspects of business planning and decision-making. It provides valuable insights for budgeting, resource allocation, production planning, inventory management, and setting sales targets. By accurately predicting sales, organizations can make strategic decisions, identify growth opportunities, and mitigate risks.

Our goal is to assist you in effectively engaging in online selling and maximizing your digital presence. We ensure your brand’s comprehensive online presence through website design, optimizing user experience, implementing marketing strategies, streamlining logistics, integrating secure payment systems, and providing exceptional customer support. By focusing on these key elements, we aim to drive online sales and foster sustainable growth for your business.

Discover our "Operational Marketing" Service

We also support you in operational marketing, from the creation of your brand awareness to the promotion of your products.

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